Do you want your customers in Lichfield to find you on Google? We use ethical, intelligent SEO strategies to help you achieve better exposure in organic search results.
Here at MoreTraphic, we make a plan around your specific needs, working with you to define your target market and your perfect customer. Then we move on to shape a strategy that will target your site to those demographics – particularly those in the region of Lichfield, your core audience.
of Google searches are made via mobile devices
Google searches made per second on any given day
of consumers who did a local search visited a store within 5 miles
of mobile searches are related to a location
Increase the Exposure of Your Website With SEO in Lichfield
Search engine optimisation is the term given to the method of helping a website perform well in search engine results pages (SERPs).
For many, this may seem like a dark art. At MoreTraphic, we like to keep things straight forward and simple. Our results speak volumes about the work that we do for businesses in Lichfield. There are many so-called experts in the industry, and although there are some very reputable companies providing this valuable service, sadly, the quality of SEO services in Lichfield can vary dramatically. The difficulty for any website owner is how to tell the difference between a first-rate SEO services provider to the rest? Many companies offer some form of search engine optimisation service; very few have it as their primary focus and revenue stream.
The first question anyone looking at having their site optimised should ask is this: "Can I see some examples of your work?". Most SEO companies challenged on this point will be able to show you examples of well-ranked search terms. What you want to see is evidence of success with high traffic terms, the big ones that produce all the visitors and traffic (and cost most to buy via pay per click).
One key place to look is on Google. Search for "big" terms that you feel would bring in lots of relevant searches. Take, for example, "gift boxes". At the time of writing, this term shows that there are 936,000,000 pages in the results. Our client is leading the pack for this term at position #1.
MoreTraphic knows how to make websites visible in the search engine results. Two main things need to be performed and, when done correctly, can produce remarkable results. These are on-page and off-page optimisation and are split into two very clearly defined strategies.
If you'd like us to take a look at your website to see what can be achieved, then we would love to hear from you. For more than two decades, we have helped businesses in Lichfield discover that search engine optimisation works for them, whether they are selling services or products, to trade or direct to the public.
Why not let us show you what the potential is for your business and website through search engine optimisation? For an informal chat or to take us up on our free SEO audit, please do contact us, and you too could be enjoying results experienced by all of our valued customers. Remember, the proof of the service is in the results.
What Services We Offer for SEO in Lichfield
Keyword selection is surprisingly one of the most overlooked areas in SEO that we find when speaking to new clients looking for more targeted traffic or the reason why their site doesn't perform in the way they expected. It can often be the case that once the analysis has been performed, MoreTraphic can produce a targeted list of key terms that are either more targeted to the client's needs or aren't being targeted at all.
MoreTraphic has a suite of industry-leading SEO tools to help us identify valuable terms that clients must be focusing on if they want to succeed online.
If you or your company would like an in-depth analysis of what you're missing out on, then please get in touch to receive your free report. We're ready to help.
When owning or managing a website and considering SEO or search engine optimisation, two main factors need to be considered for the site to perform in the search engines. The first of these is called on-site or on-page optimisation.
On-page optimisation involves many factors and essentially lays out the content or theme of your site in such a way as to allow the search engines to read the entire website and list the pages in search engine results for relevant key terms.
When seeking the services of MoreTraphic to begin your Lichfield SEO campaign, the very first thing we do is to produce a report that looks at all of the on-page factors and outlines areas that need attention. This contains but is not limited to the following:
- Content quality and focus
- Headline structure
- Keyword density and placement
- Site structure and code
- URL optimisation
There are many factors to on-page optimisation that must be considered, but with the right approach can be overcome no matter how big or small your website may be. For a free SEO report, please contact us and we'll be only too happy to advise.
When we talk about off-page optimisation for a website, it's imperative to consider what work is going to be completed. To understand off-page optimisation, the site needs to be analysed to see what is required in comparison to its competitors and to see which areas need attention for the website to rank as highly as possible.
Many people often think that off-site optimisation merely involves getting as many links as possible, pointing to a website. This is very simplistic and will only tend to work with simple, non-competitive search terms. To get the most from your off-page search engine strategy, a lot of thought needs to go into what type of links you need and why they might be necessary. Quality is better than quantity.
There are many techniques for achieving quality off-page optimisation but, in all instances, it is having a balanced approach that will bring the stable results that every website owner desires. It also is quite a labour-intensive process, so be careful if you are promised results that seem too good to be true. They probably are! MoreTraphic only uses white hat off-page search engine optimisation techniques. We have an excellent track record of off-page success because we don't cut corners.
For an informative site review or to begin an SEO project for your Lichfield business, with no obligation, please contact us for further information.
Clear and Accurate SEO Reporting
As our name suggests, MoreTraphic believe in showing you exactly what needs to be done and what work is being carried out so that you understand the efforts we go to to make sure that our clients stay on top of the competition, and get 'more traffic'. MoreTraphic's transparent reporting allows you to be kept informed and know exactly how well your website is performing.
For us, it's all about understanding the client's needs and expectations and then delivering a well-planned schedule of work that can be read and understood.
Our reporting can be as in-depth as you wish, giving you a complete view of your website's performance, including KPIs or key performance indicators, and monitored over time to show progression. Some clients prefer a one-page helicopter view approach to understand critical data at a glance.
Whichever view you prefer, we will be able to create a bespoke performance report that meets your requirements.
Every company is driven by the urge to rank highly, and this is where the best SEO company in Lichfield comes in. Find out today how we can improve your online stance and help you get seen by contacting us today.
We believe in building relationships, and that's why every MoreTraphic client is assigned their very own account handler within the account management team and to make sure the expectations are being delivered. Our account management team has many years of experience in SEO and with businesses in Lichfield and nationwide. We understand what works and what doesn't - giving you valuable insider knowledge to help maintain the edge on the competition.
We're here to help and advise and, of course, offer our view into the mix to help you succeed. It's important to us to make sure that you, as a customer, feel comfortable using our services and, most of all, feel that you are getting value for money through both results and service.
We don't hold our clients on lengthy contracts, and you can terminate with just one month's notice, which shows the level of faith we have in ourselves to deliver consistent results over time. We're more than happy to let the results of our efforts do the talking, and you are free to decide if you'd like more of the same. If you have an idea or a requirement, then your account handler is ready and able to come up with a solution.
Looking to Attract New Customers Using SEO in Lichfield?
If you want to increase your SEO exposure in Lichfield or nationwide, then talk to MoreTraphic. We're here to help businesses just like yours!
We regularly hear when we get clients looking for an SEO company in Lichfield these sorts of comments:
- I don't know what to do with SEO
- Google My Business? What's that?
- How do I get to the first page of Google?
SEO can be complicated; for this reason, it's vital that you talk to the right people to help your website to grow and optimise your website for SEO in Lichfield.
Improving your online presence based on your local area is essential to any business. We know this, and our SEO experts can help you with SEO techniques and search terms to improve your brand visibility and make your company more accessible to businesses based in Lichfield.